Frequently Asked Questions
These are the questions we hear most often before a first engagement, covering how we work, what a project costs, and what to expect at each step. If your question is not here, the consultation is the right place to ask it.
How to read these answers
Every answer below describes how a real engagement runs with us: what we ask for, what we hand back, and where the boundaries sit. Where a detail depends on your situation, we say so instead of pretending a single answer fits everyone.
Who this page is for
Founders, marketing leads, and in-house teams who already have a site and a booking flow, and who suspect one part of the path is losing them conversations. Most people arrive here after a first look at our services and before they are ready to book.
Before you read on
Have a rough sense of where the drop-off happens: the offer, the page copy, or the step where people book. A vague hunch is enough to start.
If nothing fits
Describe the problem in plain words on the first call. We will tell you whether it is work we take on, and where you should start if it is not.
Questions about services
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What we advise on
Positioning, service and landing page copy, booking flows, case studies, content structure, and measurement. The common thread is conversion: turning interest into booked conversations. Some clients need the full path rebuilt; many need one piece fixed. If you are unsure which applies, describe the problem on the first call and we will tell you where to start.
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One page or the whole path
A single page rewrite is a common engagement, and so is a wider rebuild. We recommend the smaller scope when one page is genuinely the problem, because spending a full project budget on a page that already works helps nobody. You can see the shape of both in our services overview and in past work.
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Where the boundaries are
We do not run paid advertising campaigns, and we do not do visual rebrands as a standalone service. We also do not take on work we think another kind of firm would do better, and we say so when that is the case. If your problem is demand generation rather than positioning and conversion, we will point you toward the right kind of help instead of stretching into it.
How an engagement begins
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The consultation
We talk through the problem, who it affects, and what has already been tried. No pitch deck, no pressure to decide on the call.
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The written scope
You get deliverables, timeline, and fee in writing before anything starts. Nothing begins on a handshake.
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Approval and scheduling
You approve the scope, we book the working session, and the project runs from there with review points named up front.
Timeline expectations
Most engagements run four to eight weeks, depending on how quickly feedback comes back. A single page rewrite can move faster. A full site structure project takes longer, because there are more decisions to make and more pages to test against real content.
We give you a phase-by-phase view in the scope so you always know what is being worked on and when the next review point is. If feedback slows down, the timeline moves with it, and we will tell you rather than let a date quietly slip.
What it costs
We price per project, not per hour, and we quote after the first call once the scope is clear. You will not get a number before we understand the work, and you will not get a surprise invoice after.
Ongoing support after launch, if you want it, is priced separately on a monthly basis. It is optional — plenty of clients finish the project and run the site themselves from there.
What the quote covers
Every line in the proposal maps to something you can point at: the page or flow being reworked, the working sessions, and the review points. Anything outside the scope is named as an option rather than folded into the fee.
What you need to prepare
Less than most people expect. Access to your site, analytics, and booking tools; a decision-maker on the calls; and feedback within a few days of each review point. If you already have proposals, case studies, or testimonials, send them. If not, we can work without them.
Most of the preparation is on our side after the first conversation. We would rather start with what exists than wait weeks for material you do not have.
Confidentiality
Client work stays private unless you agree to a case study in writing. Where we describe an engagement publicly, we remove identifying details or we ask first. Documents you share are used for that engagement only and are not passed to anyone else.
Working hours
We work Monday to Friday, 9:00 AM to 6:00 PM. Calls are scheduled inside those hours, and written feedback arrives on a timeline we agree in the scope rather than on a weekend.
Non-disclosure
Yes, we sign NDAs if you need one before sharing details. Send it along with your inquiry and we will return it signed before the first working session.
The questions we get most
Can we start with a small piece of work?
Yes. A single page rewrite or a positioning session is a common first step. You can see how both are scoped on the services page before deciding.
Do you sign NDAs?
Yes, if you need one before sharing details. Send it with your inquiry and we will return it signed before the first working session.
How many clients do you take at once?
A limited number, so each engagement gets proper attention. It is also why we sometimes schedule a start date a few weeks out rather than the following Monday.
Do you work with teams outside the United States?
Yes. Most of our work runs remotely over scheduled calls. We are based in Atlanta and keep calls inside our working hours on Monday to Friday, 9:00 AM to 6:00 PM.
What happens after the scope is approved?
We book the working session and start on the first phase named in the scope. Each phase ends at a review point where you see the work and give feedback before the next one begins.
Can we do the work with our in-house team?
Often, yes. Some clients want the structure and copy handed over for their developers to build; others want us to carry it through. Tell us which side you want on the first call and the scope will reflect it.
Still unsure where to start?
If none of these answers match your situation, the consultation is the fastest way through it. Bring the problem as you understand it, and we will tell you whether it is work we take on, what a scope would look like, and what the first step costs in time rather than money.
Reach us directly
- Office 1201 West Peachtree St NW, Atlanta, GA 30309
- Phone +1 404-522-3616
- Email [email protected]
- Hours Monday to Friday, 9:00 AM – 6:00 PM